Reviews from people who never bought
No order, no enquiry, no contact. The account was created to leave this one review and nothing else.
★ Trustpilot review removal
Fake or policy-violating Trustpilot reviews, removed the right way.
Fake accounts, false claims, competitor activity, abuse: reviews that breach Trustpilot's guidelines can be removed. We assess which of yours qualify, prepare the evidence and dispute them through Trustpilot's own reporting and escalation process. Honest negative reviews stay; policy-violating ones come down. Invoiced only if the platform removes the review.
- ✓Eligibility assessed against Trustpilot's guidelines, in writing
- ✓Fixed price per review, agreed before we start
- ✓Invoiced only if the platform removes the review
- 24hWritten eligibility assessment
- £0Charged before removal
- 1Named contact per case
- NDAAvailable on request
Every decision rests with the platform. We have a 95% success rate after assessment; you receive a written eligibility assessment for your own case before anything starts.
Why it matters
What a single review costs while it sits there.
Your Trustpilot page ranks near the top of Google for your own name, and buyers look at the score before anything else. A review that should not be there keeps working against you every day it stays up.
- Your TrustScore is the first impression.Most buyers read your rating in the search results before they ever click through to you.
- One 1-star outweighs ten 5-stars.Ratings are averages, and a single low review pulls far harder than a good one pushes.
- It taxes every ad you run.Paid traffic lands on a profile that contradicts your pitch. The spend stays the same; the conversion does not.
- A removed review changes the average.When the platform removes a review, the score recalculates. How far it moves depends on your profile; we never promise a number.
Which reviews qualify
Six ways a review can breach Trustpilot's guidelines.
Trustpilot removes a review when it breaches the platform's guidelines or the law, and those grounds cover more than most owners assume. These are the situations that come across our desk most often; a genuine customer's honest opinion is not one of them.
Claims that are simply untrue
A refund that was paid, an order that was delivered, a call that was answered: when the review says otherwise, that is a false statement, and false statements come down.
Abuse aimed at you or your staff
Threats, insults, discriminatory language or a named employee singled out. None of it is protected feedback.
Reviews planted by competitors
A rival, an ex-employee or a paid account. Often several appear in a short window with suspiciously similar wording.
Reviews about somebody else
A complaint meant for the courier, the marketplace, or a company with a similar name, landing on your page instead.
Everything else outside the rules
Adverts, links, personal data, duplicate posts and other content Trustpilot's own guidelines do not permit.
Not sure whether yours qualifies? Send it anyway.
Send my reviews for a free scan
Many reviews that look permanent turn out to breach a guideline once our team has assessed them. The scan is free, it comes back in writing within 24 hours, and there is no obligation.
Before and after
One review, removed where it lives.
When Trustpilot removes a review it disappears for every visitor at once and the rating is recalculated. An example from a past case; how far a score moves depends on the profile, and no movement is promised.
Before
Review profile
Rating 3.0Held down by five reviews
R. Patel1 review · joined this month
Absolute scam, avoid at all costs
Took my money and never delivered. Do not trust these people.
No order found for this reviewer
After
Review profile
Rating 4.3Same profile, after removal
The five flagged reviews no longer appear on the profile. Each removal was confirmed in writing on the day it came down.
Confirmed in writing
Removed
- ReadWe go through the profile
- BuildThe case for each review
- FileThrough the proper route
- GoneConfirmed, then invoiced
The paperwork
The confirmation comes from Trustpilot, not from us.
When a review comes down, Trustpilot notifies the reporting party in writing and the review disappears from the live profile. Two typical outcomes, illustrated: one review removed for false statements, one because the reviewer had never been a customer. You check the profile yourself before the invoice is sent.
Removal confirmation
Removed
Ground: false statements
Claims that were not true, taken off the profile
The review stated things about the business that did not happen. Trustpilot asked the reviewer to substantiate or amend them, they could not, and the review was removed from the profile page.
Removal confirmation
Removed
Ground: no genuine experience
A reviewer who was never a customer
There was no order, enquiry or contact behind the review. Trustpilot assessed it, agreed it was not based on a genuine experience, and took it down.
How it works
Four steps. You pay at the last one.
No retainer, no setup fee, and nothing due until the review is gone.
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Send your link
Send the profile link or the specific reviews. No account access, no paperwork, nothing to install.
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Free written scan
Our team assesses every review and comes back in writing with what we can remove and a fixed price for each.
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Approve the quote
You choose which reviews we pursue. Nothing starts without your approval.
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Removed, then invoiced
We handle the case end to end and confirm when the review is gone. The invoice follows the confirmation.
BEFORE3.1
AFTER4.6
14 competitor-planted reviews removed at the source
A UK electronics retailer saw fourteen 1-star reviews appear inside a single week, all from accounts with no order history and near-identical phrasing. We prepared the case as a pattern rather than fourteen separate reports. All fourteen came down, and the profile moved from 3.1 to 4.6.
14Reviews removed
1Escalation needed
+1.5★Score movement
A past case, anonymised by sector. Outcomes depend on the platform’s decision and vary from case to case.
Our terms
The risk sits with us, not with you.
Most agencies want a retainer before they have done anything. We invoice after the result, because that is the moment you can see it.
- ✓No retainer. Nothing is due to open a case.
- ✓No setup fee. The scan and the quote cost you nothing.
- ✓Fixed price. Approved by you before any work starts.
- ✓Invoiced after the result. You see it is gone, then you get the invoice.
- ✓No result, no charge. The risk sits with us, not with you.
What the written scan contains
- Each item on the profile, and the ground it can be removed on
- A fixed price per item, valid for 30 days
- A realistic timeline for your case
- Nothing to sign and nothing to pay to receive it
FAQ
Trustpilot review removal, answered.
Cannot find your question? Ask us directly — we answer within one business day.
Can a Trustpilot review really be removed?
Yes, when it breaches Trustpilot's guidelines or the law: fake accounts, no genuine experience, false factual claims, competitor activity, harassment, personal data, off-topic content and more. Our team identifies the ground that applies, prepares the evidence and files the report; Trustpilot decides. You receive a written assessment of your own case before anything starts.
Which reviews can be removed?
More than most people expect. If a review is fake, defamatory, abusive, posted by a competitor, aimed at the wrong company or has no real transaction behind it, it is a candidate. A genuine customer's honest opinion is not, however harsh. If you are not sure, send it: assessing reviews is what our team does all day, and the assessment is free.
How long does it take?
Our team starts the same day you approve the quote. From there, every removal is reviewed and decided by Trustpilot itself — usually within 1 to 5 business days, though that timing is the platform’s own, not a promise from us. What we promise is a properly filed case, escalation where needed, and updates at every stage. If your case looks complex, we say so in the scan, not afterwards.
How much does it cost?
A fixed price per review, quoted before any work starts and varying with complexity. There is no retainer and no setup fee, and you are invoiced only after the review is gone. Full detail is on our pricing page.
What do you need from me?
The link to your Trustpilot profile or to the reviews in question, and anything you already know about them: order references, dates, screenshots. We never need access to your Trustpilot account.
Is this legal?
Yes. Every case goes through Trustpilot's own reporting and escalation processes, which are open to every business. We do not post reviews, access your account or attempt to influence the platform outside those channels, so nothing we do puts your profile at risk.
Will the review come back?
Confirmed removals are permanent in the overwhelming majority of cases. If the same person posts again, we assess the new review and act on it. Optional monthly monitoring flags new activity early.
Free scan
Find out which reviews may qualify. Free, within 24 hours.
Send your Trustpilot link or the reviews you believe are fake or policy-violating. You get a written eligibility assessment and a fixed price, with nothing to pay to find out.
- ✓A written answer within 24 hours
- ✓A fixed price and a realistic timeline
- ✓No obligation, and nothing to pay to find out
- ✓Confidential, with an NDA available on request